Discover a magic word that increases influence by more than 30%

by David Folkerson on January 25, 2015 , No comments

Decisions are tiring. It takes a lot of energy to ponder the pros and cons of the thousands of choices we make on a daily basis. Thankfully, our subconscious has developed tools to help us make all these tiresome decisions quickly and efficiently. According to studies, one of these subconscious tools is a trigger word we can take advantage of to influence the decision-making process.

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David FolkersonDiscover a magic word that increases influence by more than 30%

Embrace your vocal range for increased attention

by David Folkerson on January 19, 2015 , 2 comments

It is far too easy to slip into a monotonous speaking tone when conducting meetings or speaking to an audience. Perhaps you do this in an attempt to control your nerves, or to appear more serious and in control of your material, but you’re not a boring person, so don’t speak like one.

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David FolkersonEmbrace your vocal range for increased attention